Filmed in September, the music video captures the vibrancy of the community through dancing. The video generates feelings of joy and connectedness as it captures core neighbourhood residents dancing in notable locations along Saskatoon’s historic 20th Street West. The video ends at a Community BBQ at Station 20 West where more than 700 people came together to eat, dance, and celebrate.
“We are trying to use innovative ways to engage with people about important issues in our city. Our goal is that by producing a music video featuring popular music we will be able to engage a much wider audience in Saskatoon and beyond.”
Len Usiskin, Manager of Quint Development Corporation